1 Research Scholar, Jaypee Business School, Jaypee Institute of Information Technology (JIIT) (Deemed to be University), A-10, Sector-62, Noida - 201 309, Uttar Pradesh
2 Professor, Jaypee Business School, Jaypee Institute of Information Technology (JIIT) (Deemed to be University), A-10, Sector-62, Noida - 201 309, Uttar Pradesh
Today, with globalization, when companies are trying too hard to “attract and retain the best talent,†the new graduates are searching for preferred attributes in a job/organization. Consequently, when the companies advertise the vacancies, the students prefer to join the company that is closer to what they regard as the “ideal employer.†The present paper proposed to understand the impression of perceived job attributes concerning employer branding perspective from the MBA final year students and discussed its significance in influencing the student’s decisionmaking process. Our study explored the existing literature for perceived job attributes and analyzed them using descriptive research analysis. A theoretical framework was proposed and tested with 411 valid data points. Structural equation modeling (SEM) was used to test the proposed framework. The empirical study revealed that the “perceived job attributes†positively influenced the “intention to join†the company. The implications suggest that MBA graduates are significant assets to a business and have a substantial role in the future growth of the company, therefore, it was important to understand their perspective on choosing the right company associated with numerous benefits.
Shalini Dubey, Rajnish Kumar Misra (2024). Perceived Job Attributes and Intention to Join Among MBA Students. Prabandhan: Indian Journal of Management, 17(1), 44–59. https://doi.org/10.17010/pijom/2024/v17i1/170159